Look for the label: White House rolls out ‘Cyber Trust Mark’ for smart devices

Beware the IoT that doesn’t get a security tag Thomas Claburn The White House this week introduced a voluntary cybersecurity labeling program for technology products so that consumers can have some assurance their smart devices aren’t spying on them. “The White House launched this bipartisan effort to educate American consumers and give them an easy way to assess the cybersecurity of such products, as well as incentivize companies to produce […]

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White House Plan to Secure Smart Devices Highlights Connected Economy Vulnerabilities

By PYMNTS  |  January 9, 2025 Digital transformation is a double-edged sword. From cloud computing and Internet of Things (IoT) to artificial intelligence-driven analytics and real-time payment systems, the connectivity ushered in by technological advances has unlocked opportunities for innovation and growth. The more connected the economy becomes, however, the more vulnerabilities there are for fraudsters to exploit. This makes cybersecurity increasingly crucial, as evidenced by the White House deploying a Cyber Trust Mark for connected consumer devices Tuesday […]

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